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AbbeyAutoline extends partnership with Ulster Rugby until the end of the 2025/26 season

AbbeyAutoline is celebrating its 50th anniversary by announcing a new multi-year extension of its partnership with Ulster Rugby.

Northern Ireland’s largest insurance broker, retains exclusive naming rights to the AbbeyAutoline Family Stand at Kingspan Stadium until the end of the 2025/26 season.

Ulster Rugby and AbbeyAutoline's ongoing partnership will deliver a range of family-friendly match-day and non-match-day activities with a view to creating unique opportunities and experiences for Ulster Rugby supporters and AbbeyAutoline customers and employees.

AbbeyAutoline and Ulster Rugby will also team up to deliver a series of innovative events and campaigns tailored specifically to members of the local business community aimed at fostering growth, networking, and professional development.

Announcing the extension of the partnership with Ulster Rugby, Julie Gibbons, Managing Director of AbbeyAutoline, said: “As we celebrate our 50th year in business, we are delighted to continue our longstanding relationship with Ulster Rugby and its passionate fanbase, a partnership that has grown from strength to strength.

“Having been an integral part of Ulster Rugby’s matchday experience for the past six years, we’re excited to continue to offer families and young supporters the chance to enjoy the thrills and spills of top class live rugby in the fun and friendly environment of Kingspan Stadium’s AbbeyAutoline Family Stand.

"The partnership will also include a number of business-focused events exploring professional development, knowledge-sharing, and mutual support within the local business community via seminars and other networking opportunities. These will feature some top names from the worlds of business and sport in Northern Ireland.”

Jonny Petrie, Ulster Rugby CEO, added: “We are delighted that AbbeyAutoline is continuing its long-standing sponsorship of Ulster Rugby.

“The activity on match nights, including our professional players giving away signed, branded rugby balls, continues to be a winner with our supporters, and it’s always great to see the interaction between fans and the squad post-game at the AbbeyAutoline Family Stand.

“It’s also set to be an engaging calendar of business events for our sponsor and supporter network across the season, which we’re looking forward to hosting in partnership with AbbeyAutoline, both in Kingspan Stadium and around the province.”

AbbeyAutoline, part of the Prestige Insurance Holdings, employs 460 staff across 15 branches across Northern Ireland and offers a range of Personal and Commercial insurance products including Business, Car, Home, Travel, Taxi, Van, Motorbike, Farm and Haulage Insurance.

AbbeyAutoline was recently named Commercial Lines Broker of the Year, as well as shortlisted for Personal Lines Broker of the Year, at The British Insurance Awards 2023.

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